PlatformQ Health is excited to share results from an HCP and patient education initiative that were to be presented as two uniquely focused poster presentations at the American Academy of Allergy, Asthma and Immunology’s Annual Meeting and the American Academy of Dermatology’s 2020 Annual Meeting, respectively. PlatformQ Health collaborated with the Asthma and Allergy Foundation of America (AAFA) on an educational initiative that included a session for clinicians and a separate session for patients. The two activities were conceived as “tethered,” or linked, in a way that they shared similar learning objectives related to treatment and shared decision making.

The poster highlights educational outcome elements from both posters. The tethered format allowed poster creators to identify unique areas of disconnect between clinicians and patients related to awareness of treatment options, treatment expectations, and practice of shared decision making. Although both the AAAAI and AAD annual meetings were not held  in-person, PlatformQ Health has leveraged their VideoBridge capabilities to give presenters, Carole Drexel, PhD, of PlatformQ Health Education, Peter Lio, MD of Northwestern University and Sanaz Eftekhari of AAFA the opportunity to share poster insights digitally.

Watch the presentation to learn about clinician and patient activities, the impact on clinicians’ knowledge, competence and practice, along with the impact on patients’ knowledge, skill, and confidence for self-management. Finally, listen how the unique tethered design allowed PlatformQ Health to identify critical areas of communication and missed opportunities for shared decision-making regarding atopic dermatitis management.

Poster Highlights: 
  • The HCP program reached a combined total of over 1000 HCP learners and 80% of those learners were MDs, NPs & PAs
  • The caregiver and patient program reached over 5,000 individuals and received high engagement levels during the programs
  • The attitudinal and behavioral impact two months after participating in the online education was substantial with 87% of participating HCPs reporting a positive impact on their clinical practice
  • Over 50% of patient learners reported a positive impact on both communication and health-related feelings of control

For the specific AAAAI and AAD posters, please see online conference websites:

AAAI: Knowledge is Power: Education on Atopic Dermatitis Activates Patients and Shifts Behavior is available on the AAAAI conference online poster gallery and as an abstract publication in The Journal of Allergy and Clinical Immunology

AAD: Missed Opportunities for Shared Decision-Making Among Patients with Atopic Dermatitis and Their Clinicians will be available on the AAD conference website and through an abstract publication in The Journal of the American Academy of Dermatology in coming weeks.

Want your own copy or have a question?  Email us at digital@platformq.com

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